This lecture walks you through creating a LinkedIn Page from scratch, starting with selecting the correct business category and adding your company logo, banner image, and tagline for strong brand recognition. You’ll learn how to craft a keyword-rich “About” section, set up custom buttons for lead generation, and add key business details like location, website, and specialties.
Welcome to LinkedIn Marketing for Business
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Module 1: Getting Started with LinkedIn Marketing
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Module 2: Building and Growing Your Network
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Module 3: Leveraging LinkedIn for Opportunities
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Module 4: Using LinkedIn Page Features
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Module 5: LinkedIn Groups and Communities
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Module 6: LinkedIn Advertising Essentials
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Module 7: Running & Optimizing LinkedIn Ads Campaigns
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Module 8: LinkedIn Ads Formats & Campaign Types
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Module 9: Conclusion
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Certificate
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